Our client, Aura Vault, a burgeoning indie band with a dedicated fan base, approached us to create a dynamic and engaging website. They sought to establish a digital hub that not only showcased their music, upcoming events, and merchandise but also fostered a deeper connection with their fans.
Service:
Visual Identity
Industry:
Packaging and Emballage
Duration:
2 weeks
Challenges
Incorporating colors and shapes not typically associated with the packaging industry to ensure the brand stands out.
Developing a geometrical logo that accurately reflects the box concept while maintaining simplicity and elegance.
Completing the design process within a two-week time frame.
Our Approach
Explored industry trends, competitors, and innovative uses of color in branding to identify unique opportunities.
Logo Design: Created a geometric logo inspired by the structure of a box, emphasizing clean lines and a modern aesthetic.
Color Psychology: Selected a vibrant and unexpected color palette to break away from industry norms while still communicating reliability and creativity.
Results
The logo and branding were completed successfully within the given timeframe. The fresh, modern design effectively positioned Creation Box as a standout brand in its sector, drawing attention for its innovative approach.
Future Plans
Conclusion
This project highlighted the importance of blending creativity with functionality, especially in industries where traditional design dominates. Creation Box's new identity is a testament to the power of thoughtful branding in driving recognition and success.
